These Fortune 500s Violated the COPPA Rule and Paid the Price - Is Your Online Business at Risk Too?

Last updated: August 17, 2023 Reading time: 7 minutes
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Is Your Online Business At Risk Too

For web admins and app owners alike, internet security has become a high-stakes issue that can potentially sink your online business. In 2012, Google had to pay a whopping $22.5 million civil penalty to track Safari users with cookies.

You probably think your site is safe by simply posting a privacy policy in your site’s footer. Still, these days, that’s not enough: one of the most pressing security issues for website operators to emerge is the Children’s Online Privacy Protection Act (COPPA), a security measure that Congress enacted in 1998 to protect children’s privacy under the age of 13.

Since the law’s inception, it has become a more robust regulation. Within the last six years, the Federal Trade Commission (FTC)–the federal branch which enforces the act–has begun targeting app developers, website owners, digital security companies, and even third-party ad networks that violate the COPPA Rule.

So what exactly is the COPPA Rule?